Social Media Mega Stars: 50 of the World’s Highest-Earners on Tik Tok

Today, you don’t need to be a talented actor to earn celebrity status or make a lot of money. You just need to know how to captivate and connect with your audience. Social media platforms have allowed even the most unknown individual to become a household name.
 
TikTok (formerly called Musical.ly) is more popular than ever. The app currently has no fixed monetization, so it’s difficult to tell exactly how much the most successful TikTok stars have made – but it is most likely quite a lot! Forbes managed to compile some data and has estimated the income of the wealthiest TikTok stars across the globe. Some may be familiar faces while others may surprise you.

The Pop Star: Jason Derulo — $75,000+ Per Post

A well-established celebrity on TikTok, singer Jason Derulo makes more than $75,000 per post. With his talents, you would think that Derulo would post videos with him dancing and singing.

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However, he actually posts a lot of funny videos about his everyday life. You will occasionally catch a post with the singer in the studio, but for the most part, it’s an opportunity for fans to see another side of Derulo.

The Marketing Muse: Charli D’Amelio – $4 Million

Even though Addison Rae is the highest-earning Tik Tok star, Charli D’Amelio is the one with the most followers. Born in 2004, this talented dancer became TikTok famous thanks to her dancing videos posted in the app. To date, Charli D’Amelio has more than 100 million followers.

 

She is also making money from her brand partnerships with big names such as Morphe, Orosa Nail Polish, and Hollister. D’Amelio’s popularity has even inspired some special marketing moves by well-known brands; Dunkin’ Donuts even named a drink after her.

Sister Stardom: Dixie D’Amelio — $2.9 Million

Dixie D’Amelio is Charli’s older sister and had TikTok success following her sister’s. It’s pretty unique that both sisters are well-known and successful on the same platform. She may have fewer followers, but she still has an audience of around 45 million people on TikTok and around 21 million on Instagram.

 

But Dixie is on other platforms too. She has also been focusing on her YouTube account, constantly working on growing her 6.7 million subscribers. And she’s still not done! Dixie has also branched out to a singing career. Her first single, “Be Happy”, has crossed the 50 million streams line in no time. It will be exciting to see what’s next for the social media star.

The Triple Threat: JoJo Siwa — $14 Million

Nebraska native, JoJo Siwa is known to the world from her appearance on “Dance Moms” starting in 2015 when she was only 12 years old. Though she was eliminated from the show, she has now found fame on TikTok.

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Siwa is both a singer and a dancer but typically posts funny, mini vlogs on the platform for her 30 million followers. But she has also made some more serious moves. Her video Boomerang impacted many people for its anti-bullying message and, in 2018, she was named Breakout Artist of the Year by Vivid Seats.

The Fluffiest: Jiffpom — $21,000 Per Post

You may not have expected to see a four-legged TikTok star, but here he is! Jiffpom, the adorable Pomeranian, has over 21 million followers on TikTok.

 

All that the little fluff ball needs to do to earn his $21,000 per post is just be his adorable self. With those loveable eyes, playful demeanor, and teeny size, Jiffpom is pure, wholesome entertainment.

The Navy Vet: Bella Poarch — $200,000-$300,000

She may have been born in 2000, but Bella Poarch is already a Navy veteran and a TikTok star. The Filipino-American served in the Navy for three years and only joined TikTok in April of 2020. The video of her lip-synching to Millie B’s song (“M to the B”) is what made her go viral.

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Now, she has already amassed more than 45 million followers and thousands in earnings. Poarch typically posts lip-synching, dance, and gaming videos but she really turned heads when she collaborated with rapper Tyga on TikTok.

The Family Man: Jason Coffee — $58,000

Jason Coffee (not his real last name) was a Starbucks employee who started out on Vine and YouTube. This 40+ married father of three has done lip-synching and prank videos but he also features his kids and wife in his posts, making it a family affair.

 

The loving dad keeps his fans (nearly 21 million) interested with the varied and entertaining posts he does with his family. It’s good to know that, if you’re going to spend a lot of time on social media, at least it has family-friendly content!

The Beatboxer: Spencer X — $1.2 Million

Another way to gain followers fast is through an unusual, physical talent. While some are double-jointed and are able to fold their thumbs in half, others are able to sprint at incredible speeds. TikTok star Spencer X is a stand out beatboxer.

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Just how good is he? Through his talents on the mic, Spencer has managed to snag about 49 million followers. With that many people watching, so were big brands like Sony and Oreo. It most likely won’t be long before Spencer is making a few more millions before his 30th birthday.

The Makeup Maverick: James Charles — $12 Million

Makeup artist James Charles started out with a YouTube channel that grew to 24+ million subscribers. In 2016, he became the first male to join the CoverGirl brand at just 17 years old.

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His charisma and makeup application tips have attracted many fans, especially on TikTok (he has over 30 million followers). His posts are primarily mini vlogs with the occasional fashion or makeup post tossed in. With such a strong social media following and an eye for beauty, Charles is on his way to building an empire.

Glamazon: Kristen Hancher — $13.5 Million

TikTok star Kristen Hancher became popular online with her unique and stylish looks. The young self-stylist knows how to pose for the best social media shots. Hancher originally crafted her online persona by live-streaming on YouNow but attracted a crowd when she started out on Musical.ly.

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Hancher has often been confused for Kylie Jenner with her full lips and perfectly groomed eyebrows. What helps her stand out, however, is her colorfully highlighted hair. Now in her 20s, Hancher has nearly 25 million followers on TikTok, 5.6 million Instagram followers, and over 1 million YouTube subscribers.

The Little Bro: Jayden Croes — $500,000

Younger siblings are often inspired by their older brothers and sisters and Jayden Croes is no exception. You’re sure to notice the resemblance between him and his older brother Gil.

 

Jayden first tried to break into social media through Vine, but TikTok became his best platform. He is an exceptional dancer but is also known for his funny posts. One of his most popular videos on TikTok, “1 Year After Lockdown”, has reached more than 10 million views. He currently has 23 million TikTok followers.

The Top Earner: Addison Rae – $5 Million

Top TikToker Addison Rae has over 70 million followers as well as 31 million followers on Instagram (for now, at least). She started out posting videos of her dancing and quickly became a household name. With such a large audience, she rakes in about $5 million, making her TikTok’s top earner.

 

Rae promotes her brand deal with American Eagle to her audience as well as her own merchandise. Aside from TikTok, she also runs a podcast and a beauty company called Item Beauty. The young entrepreneur clearly has a knack for both business and social media. It probably won’t be long before she’s making much more than $5 million!

Seeing Double: The Stokes Twins — $1.5 Million

Twins almost always turn heads, especially on social media. Alan and Alex, also known as the Stokes Twins, have over 28 million followers on their TikTok account (which is shared between the two). Their fun and interesting posts, combined with their chemistry, have earned them about $1.5 million.

 

Though the two have enjoyed their TikTok success, they have their eyes on the horizon and have shown interest in pursuing mainstream acting. Seeing as they are in their early 20s, this dream might come true very soon.

Lipsync Sensation: BabyAriel — $35,000 Per Post

BabyAriel (Ariel Rebecca Martin) is on her way to making more money with her nearly 35 million TikTok followers. For each post on TikTok, she makes around $151,500!

 

Now in her 20’s, Martin found fame with her skills in lip-syncing and went viral after joining the TikTok predecessor, Musical.ly. But she doesn’t need to lip-sync, the TikToker is also a talented singer and released her single, “Aww”, in 2017. Ariel also had the opportunity to act in Disney’s “Zombies 2”, which featured her song, “The New Kid in Town”.

Wild And Free: Gil Croes — $5 Million

Gil Croes immediately garners attention with his coiffed hair, bold style, and sense of humor. Currently living in Aruba, he has an impressive 31 million followers on TikTok and was named Aruba’s 2015 Social Media Star.

 

With his chiseled looks, Croes has also dabbled in modeling. He shares a YouTube channel with his brother, Jayden Croes, called CroesBros. Branching out in his show business prowess, he has gone on to act in several short films and has even won awards for a few of them.

The 30 Something: Zach King — $3 Million

Many may consider TikTok to be a platform primarily for teens, but even 30 somethings are getting on-board. Born in 1990, Zach King has found success on TikTok with more than 50 million followers.

 

King has had an online presence since 2008 when he first launched his website and YouTube channel. His biggest talent lies in his magician-like editing and, like so many others, he was able to land some endorsement deals with big brands. Now in his 30s, King is more than able to keep up with the younger crowd with his highly-entertaining account.

The Upcoming Actress: Liza Koshy – $6 Million

Liza Koshy is an actress and YouTuber who has been on “Total Request Live”, “Freakish”, and Nickelodeon’s “Double Dare”, among others. You may have also seen her starring alongside Sabrina Carpenter in the Netflix hit “Work It” (2020) at 24 years old.

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Koshy began her social media career on Vine but then made the switch to TikTok. Like many other TikTokers, you can find her dancing or doing comedic sketches along with the occasional snippet of regular life. She now has nearly 18 million subscribers on her YouTube channel and over 25 million TikTok followers.

The Top Male Tik Toker: Josh Richards — $2.5 Million

Josh Richards is one of the highest-paid males on the platform. As a young entrepreneur, he saw the power of social media and knew to get ahead of the game and show his presence there. Not even 20 years old, he is also an aspiring singer, the co-founder of TalentX Entertainment and Ani Energy.

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With over 23 million followers, Richards has taken huge steps in the business world, including joining the app Triller as the CSO (Chief Strategy Officer). Now, his primary goal is to convince his TikTok followers to move over to the platform’s competition. With so many pursuits, Josh Richards is well on his way to making an even bigger name for himself.

Bollywood Barbie: Sameeksha Sud — 1-5 Million

Sameeksha Sud is an actress and model who has 24.5 million TikTok followers. Sud got her start as an actress at 21 years old, in 2012, on Indian TV. She appeared on shows like “Baal Veer” and “Big Switch”.

 

Sud has also appeared in music videos but her niche is comedic entertainment. More than her social media popularity and head-turning beauty, she uses her fame for good. In her spare time, Sud is an active member of the Samiksha Foundation that helps children with cancer.

The Video Sensation: Riyaz Aly — $2 Million

Riyaz Aly boasts a whopping 43.6 million TikTok followers. The young teen hails from Jaigoan, Bhutan. He is an actor, a model, and a fashion blogger.

 

Aly is known for his lip-synching videos and now resides in Mumbai. He also collaborates with other TikTok stars (such as Jannat Zubair and Avneet Kaur) to make videos. Aly was even featured in a few music videos (“Yaari Hai”, “Pahadan”, and “Superstar”).

The Professional: Piyanka Mongia – $40,000 Per Month

Influencer Piyanka Mongia is known for her lip-synching and dance videos along with her fashion sense. Mongia is part of an Indian talent agency and even has a manager who oversees other Indian TikTok stars.

 

The fresh-faced beauty has curated her account to almost exclusively feature her singing videos. Now in her 20s, unlike other social media stars, she prefers to keep her private life private.

The Ladder Of Success: Jannat Zubair Rahmani — $1 Million

Jannat Zubair Rahmani first pursued her entertainment career in 2009. The now-famous Indian film and television actress worked hard for two years until she had a big break starring in Colors TV’s “Phulwa”.

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Her familiar face from TV is what then launched her TikTok success. Today, she has more than 28 million TikTok fans and over 21 million followers on Instagram. Hard work sure does pay off!

The Bad Boy: Tony Lopez – $2 Million

Born in 1999, Tony Lopez is part of the sibling dance team (with his brother Ondreaz) called The Lopez Brothers. The brothers were featured on YouTube as a duo, but Tony later became part of the collaborative group, the Hype House after joining TikTok.

 

His social media posts have been edgy at times but he primarily shares dance videos on his TikTok account. His account now enjoys nearly reach 23 million followers.

Baby Blonde:  Loren Gray — $4 Million

Singer and glamorous social media star, Loren Gray makes most of her millions from TikTok. But Gray is also focused on building a music career, with her most notable achievement being the release of her single, “Alone”, in July 2020.

 

Loren Gray is also the brand queen, wearing Skechers, using Lenovo, and posing with Burger King – all brands that she’s signed a deal with. The social media mogul credits her success to the hard work that she put into her career after joining Musical.ly in 2015. But she may have never imagined making millions!

The Chef: CZN Burak — $1 Million

In 2015, at only 21 years old, Chef Burak Ozdemir (or CZN Burak) was already managing food and beverages at the Hilton Turkey! Now he is here to give us all a break from the typical TikTok posts. The Turkish chef feeds his feed (sorry for the pun) with recipe posts and glimpses into his daily life.

 

His food posts are not only informative, but they are also highly creative and entertaining. If you want something refreshing on your social media feed, check out his account. He now has nearly 29 million followers.

Two’s Company: Lucas and Marcus — $5.4 Million

The Dobre Brothers, a set of successful TikTok twins, were first discovered on YouTube as dancers. They tried their hand on Vine when it was popular but have since switched over to being on TikTok full time.

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Their content stays fresh and varied with skits, pranks, gymnastics, challenges, and more meaningful vlogs. Just out of their teenage years, these twins seem to have a knack for both knowing and engaging their audience which has helped them accumulate a handsome $5.4 million.

Bollywood: Nisha Guragain — $300,000

Indian TikTok star, Nisha Guragain was born in Nepal but resides in Mumbai.  This young woman currently has over 3 million Instagram followers and 28 million followers on TikTok.

 

Though you may have seen Guragain on TikTok, her face has also been featured in a few Hindi music videos, such as “Rang Lagaya Tune” and “Romance Karoon”. Guragain’s lip-syncing, fashion, and Bollywood videos have quickly elevated her to the top of the highest-paid list.

The Super Social Star: David Dobrik — $15 Million

David Dobrik is certainly a familiar face on various social media platforms. You can find him on YouTube, Instagram, Twitter, and of course, TikTok. Dobrik is probably best known for his prank and skit videos and has even managed to snag some celebrities to join him in his posts.

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Though he may not be a high caliber actor, an impressive athlete, or an accomplished singer or songwriter, Dobrik has over 24 million followers on TikTok. It is incredible how much acclaim social media stars can attain. In 2019, a 23-year-old Dobrik was featured on Variety magazine in their Power of Young Hollywood issue.

Family Fun: Savannah LaBrant & Family — $12 Million

The LaBrant family is deeply admired by fans on various social media platforms for their wholesome, uplifting content. Savannah and her husband Cole often express their deep love and admiration for each other and their family in their posts.

 

Cole was a famous Vine performer as part of a dancing trio called “Dem White Boyz” and is also active on both TikTok and Instagram. Together, the couple also has their own YouTube channel where they feature snippets of their everyday lives. In addition, their kids also each have more than one million followers on Instagram! But Savannah currently has the most TikTok followers (over 23 million) and is worth the most at $12 Million.

The Legend: Kylie Jenner – Unknown

You didn’t think this list would be complete without a Kardashian or a Jenner in it, did you? Though there is not an exact amount listed at this time that Kylie receives for her TikTok posts, she does receive 1.2 million per Instagram post, which may provide a clue.

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As you would expect, there is little about Kylie’s life that is not featured on TikTok. You can find videos featuring her products, other members of her famous fam and cute posts of her daughter.

The Aspiring Actor: Joe Albanese — $700,000

Joe Albanese is an aspiring actor known for his comedic posts that feature his family. But Albanese is also a talented dancer. It was the video of him breakdancing in his kitchen that drew crowds to his account but now he has put more strategic thinking into his posts.

 

Not even 20 years old, Albanese does his best to follow the trends and keep his posts fresh for his audience. He is also a member of the collaborative group Sway House, along with Josh Richardson.

Petite Power: Avneet Kaur — $1 Million

Avneet Kaur first garnered public attention when she entered a dance competition at age nine. Today, she is still dancing and has gone on to become both a popular actress and choreographer. With all of her dance knowledge, TikTok became the perfect platform for her.

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Young Kaur shares exclusive behind-the-scenes footage from on set with her 22.5 million fans. She also posts lip-syncing videos with her friends and family and is active on both YouTube and Instagram.

The Rising Star: Jacob Sartorius — $3 Million

It’s remarkable just how much “influence” influencers have in pop culture and how easily they can reach celebrity status. TikTok star Jacob Sartorius isn’t even 20 years old and is quickly moving to the celebrity rank. He’s even dated “Stranger Things” star, Millie Bobby Brown.

 

Sartorius is a talented singer which has attracted nearly 24 million TikTok fans. Now signed to an official label, he debuted his single, “Sweatshirt”, which was even featured on the Hot 100 chart in the United States.

The Rising Star: Rod Contreras – Unknown

Mexican social media star, Rod Contreras began on TikTok like many others: posting lip-syncing and dance videos. In 2013, however, he started playing soccer, but later, his career took a different turn. After slipping into the platform through the usual door, his 22+ million followers don’t seem to mind.

 

Now with his signature bleach blond hair, the young star still primarily posts dance videos with the occasional deviation that allows fans a peek inside of his life.

The Ex: Lilhuddy (AKA Chase Hudson) – $3 Million

Teenager Chase Hudson, also known as Lilhuddy, is the former boyfriend of Charli D’Amelio, another TikTok megastar. Young Hudson has to make his own name for himself as an independent guy.

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He has said that he draws inspiration from Just Bieber and Shawn Mendes in his model-like posts. Hudson is also a member of the Los Angeles-based creator collective, Hype House, and is presently worth about 3 million.

The Boy Band: BTS – $51,000 Per Post

BTS is a South Korean boy band that now has over 25 million followers on TikTok. The group of seven got their start after they debuted in 2013. Their acronym name stands for a Korean expression that literally means “bulletproof boy scouts”.

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The members (Jin, Suga, V, RM, Jungkook, J-Hope, and Jimin) have sold millions of albums and have also had numerous TV appearances. Their TikTok features both the individual members and the group together as they post funny videos and performances.

The Goof Ball: Q Park – $1,000-$2,000

Q Park (born Joyce Tanner) is a Korean-American comedian and, originally a Vine star. Now that he is on TikTok (and also has a YouTube channel with nearly 10 million subscribers), he has more than 22 million followers and often creates funny and outrageous pranks and reaction posts.

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The bold social media personality is not afraid to put himself out there and often posts shocking (and hilarious) videos of him doing pranks in public. With his 40th birthday behind him, he is the oldest TilToker on our list.

Lipsync Sensation: Riyaz Afreen — $35,000 Per Post

Originally from Bhutan, young Riyaz Afreen is a pioneer of sorts on Tik Tok. Afreen became one of many other South Asian personalities to find success on the platform. Known as an influencer, actor, and fashion blogger, this teenager found popularity on the platform in a rather unique way.

 

People first noticed Riyaz Afreen with his lip-syncing and duet videos. Before long, he had more than 35-million followers on TikTok and had branched into comedy. Who knows where else the future may take him?

A Viral Sensation: Garima Chaurasia — $19,000 Per Post

Garima Chaurasia (or Gimi Ashi) is yet another Indian TikTok user who has hit it big on the platform. Apparently, India has a huge TikTok scene, and it has made this young millennial very rich.

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Chaurasia went viral for her dancing and lip-synching to the Indian song, “Boht Hard.” Since her initial viral hit, Chaurasia has gained 21 million TikTok followers and over 6 million Instagram followers.

The Biggest Name: Will Smith — $21,000 Per Post

One of the most recognizable faces on TikTok, Will Smith joined the platform with an already shocking net worth. Though he is certainly not hurting for money, Smith makes around $21,000 per post. With all of his acting and rapping talent, you would think Smith would do a lot of posts purely for entertainment. But he prefers to use the platform to primarily share inspirational messages for his fans.

 

And just how many followers would you guess one of the biggest movie stars on the planet has? As of now, Smith has 44 million people keeping up with him on TikTok.

Dancing King: Awez Darbar — $1.5 Million

India has a vibrant culture known for its rhythmic, captivating dances and Awez Darbar brought them to TikTok. Darbar is an Indian dancer and choreographer who has grown a follower list of 26 million on TikTok.

 

Darbar posts his unique dances which have earned him about 23,500 dollars per post, securing his spot on the list of highest-paid TikTok stars. Born in Mumbai in 1993, Darbar has been inspiring millions of people with his talents regardless of age or origin.

The Comedian: Michael Le — $1.2 Million

Michael Le (along with his adorable little brother) has captured his audience with a lot of good laughs. The natural comedian is also a talented dancer, which naturally drew a large following.

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Le was born and raised in West Palm Beach and saw a real opportunity on the Tik Tok platform to utilize his passion for dance and choreography. His success has attracted the attention of some big brands which has helped land him that impressive income. We’re sure there’s more in store for Le in the future.

The Controversial Creator: Mr. Faisu (aka Faisal Shaikh) — $264,000

Born in 1995, Mr. Faisu (or Faisal Shaikh) is a member of the notorious Indian creators called Team 07 although his online career started as a fitness guru. The group came under heavy criticism and was later suspended for violating community guidelines when they spoke out against a violent mob crime in Jharkhand.

 

Faisal Shaikh was able to return to TikTok a year later (early 2020) and now has over 32 million followers. You can also find the actor (and his amazing hair) on Instagram.

The Legacy: Kira Kosarin – $2.3 Million

You may have seen Kira Kosarin on Nickelodeon’s “The Thundermans”, a comedy show which ended in 2018, leaving 21-year-old Kosarin to her TikTok stardom with over 23 million followers.

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Kosarin is not only an actor but she is also a singer. Both of her parents were Broadway performers, so it may simply run in the family. In 2018, she released her first song, “Spy”. Most recently, she released her single, “December”. With this much traction behind the camera, Kosarin’s career is bound to take off.

The Wildcard:  Lauren Godwin — $1 Million

Lauren Godwin has captivated fans not only with her bold, blue hair but also with her hilarious videos. Not a teenager anymore, the TikTok star has found fame on the platform by producing comedic content pivoting around her everyday life.

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Her videos are far from predictable. You never know what she will post next, adding to the entertainment factor. Godwin’s boyfriend, Sebastian Bails is also an up and coming TikTok star. The couple enjoys creating pranks and video challenges together.

The Fan Favorite: Dwayne Johnson — $102,000 Per Post

That’s right, it’s The Rock. He certainly does not need any more money, but Johnson earns about $102,000 per post.

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Similar to his Instagram account, you’ll find him posting snippets of his daily life with his family, at the gym, or about his upcoming projects, with the occasional surprise thrown in. A fan favorite no matter what platform he’s on, Johnson currently has about 30 million followers.

America’s Sweetheart: Selena Gomez — $800,000 Per Post

One of the biggest draws for fans when celebrities hop on TikTok is that it makes their fans feel closer to them. Selena Gomez is another celebrity to get onboard the TikTok train.

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Gomez’s posts are pretty varied and you can find videos of her singing and dancing (of course) as well as of her projects and daily activities. No matter where she’s at, Gomez will always be beloved by her fans.

The Songstress: Kimberly Loaiza — $4.1 Million

Mexican singer Kimberly Loaiza got her start on YouTube in 2016 when she was 19 years old, which helped launch her music (and TikTok) career by 2019.

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Though her singing career is still young, she has more than 31 million followers on TikTok, nearly 9 million followers on YouTube, and 24 million followers on Instagram. Loaiza is known for her vlogging, comedic posts, and (of course) her music videos.

An Indian Influence: Arishfa Khan — $24,000 Per Post

Not even 20 years old, Arishfa Khan caught fire on TikTok with her unique ability to lip-sync but she has many ways to entertain her fans. Khan also performs skits and sings. With all of the variety she brings to her 28 million fans, she makes a staggering 24,000 dollars per post.

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The beautiful teen started out as a child actor in 2012 and is still an actress and model in India. With such a public career in front of the camera, Khan is certain to make more in the future.

The Beauty: Avani Gregg — $20 Million

Beauty and makeup guru, Avani Gregg currently has over 24 million followers on TikTok. She first went viral in 2016 at 14 years old when her Creepy Clown Girl makeup was highly praised and later copied by others.

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Her followers have only exploded from there. Gregg is also a member of The Hype House along with fellow TikTokers Addison Rae and Charli D’Amelio.

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